Case 8: Google Inc. (2010): The Future of the Internet Search Engine. (General Issues in Strategic Management – Internet Companies)
Conduct a strategic analysis using the Executive Summary template. Prepare and submit a two page executive summary that discusses what strategic alternatives are available and provide a recommended strategy.
Synopsis of the Case:
Relevant Factual Information about the Problem or Decision the Organization Faced
Explanation of Relevant Concepts, Theories and Applications Derived from Course Materials
Recommendations:
Alternative Recommendations
Conclusion
